Advertising works

Advertising works

“There’s a guy works down our chip shop swears he’s Elvis…” Well, that’s not true. But, what is true, is that I came across a guy in a chip shop who swears by advertising. I was travelling through a small town in West Yorkshire and...
The power of direct mail

The power of direct mail

This morning I received a mailshot in the post from a photographer who I last worked with at least 6 years ago. It was a nice mailshot. Good photographs. Clearly explained what he did and a web address and phone invited contact. And it reminded me of the power of...