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Public relations for manufacturing, engineering and

technology businesses up to £10m sales

AdPlace_Squares_purple PUBLIC RELATIONS

“Every time I open a magazine

I see your company in it”

Public Relations isn’t rocket science – it really is what it says on the tin. It’s all about communicating with people or, more specifically, a target audience of people who are receptive to what you’re selling or what you have to offer. Honestly. That’s it. Simple isn’t it?

What you say, how you say it, when and where you say it is key to successful PR. It doesn’t matter what line of business you’re in, whether you’re selling engineering products, air conditioning or wastewater monitoring services, get the right messages to the right people at the right time, using the right media and you’re onto a winner.

 

Header quote is a genuine comment to client by a customer

Everyone has a story to tell. Everyone wants to build a good reputation. And everyone want to ‘sell more stuff’. PR is proven to help build confidence, create trust and ultimately, drive enquiries. Be it from a news story in your local paper, a trade magazine feature, or on relevant social media, a targeted seminar, competitions, or a hands-on event where people can actually experience your products or service, there are hundreds of ways in which PR can help to achieve business goals. It can:

  • Create demand for your products
  • Educate people about your services
  • Introduce customers to something new
  • Demonstate why they need your products
  • And explain why they’ll miss out if they don’t buy your product
  • Extremely powerful and utterly compelling – PR really can influence decision-making

It almost doesn’t matter what the product or service is. If it has an enviable reputation, if it’s desirable, indispensible, beneficial, useful or coveted in any way, shape or form, it probably means your PR is working. If not, then you need to have a quick chat with AdPlace Marketing and Media and about your business. We’re great listeners – and great doers too!

If you want to know more about how PR can help you, then just drop us a line or call. We’d love to show you how it’s helped others – and can help you too!

If you want to find out more about using Public Relations as part of an integrated campaign, then please drop us an email and we’ll contact you. Alternatively, just call:
01246 431 572

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