AdPlace Helps Golf Club Members To Vote In AGM

AdPlace Helps Golf Club Members To Vote In AGM

New virtual voting system is key driver in ensuring that members have the opportunity to vote in an online AGM. When a Sheffield golf club asked AdPlace Marketing and Media to create a virtual voting system that would enable their 400 members to vote on a number of motions for their virtual AGM we did what we always do. We said “Yes” – and then went away to figure out how to do it. This year, owing to the Covid-19 lockdown, Dore & Totley Golf Club, Sheffield, are holding their annual general meeting via Teams. This means that members would not be able to vote in the way they would at a live meeting, with a show of hands.Consequently, the club needed to find a way to enable the members to vote and turned to AdPlace for a virtual voting system as a solution to an unprecedented problem. The answer was to be found within the functionality of a system usually reserved for data capture and lead generation. Virtual Voting System Created Using a combination of bulk emails and the agency’s data capture/lead generation system, AdPlace created a method that would allow the members to vote on various matters, for instance, last year’s AGM minutes, the accounts, the club captain, vice captain and president, plus two new board directors.Two unique voting forms with answer fields were created to cover the questions. The fields were configured so that it was very easy to collect the required votes and instructions telling members how to use the system were presented on the page one of each voting page.Two emails were then designed...

The Essential Elements of Cross-Channel Marketing

This Infographic tells you all you need to know about Cross-Channel Marketing. If there’s one thing that the internet has changed, it’s connections. We can reach people across town and across the globe. But that also means how you reach your customers and potential customers has changed too. You can’t rely just on one way of connection—say, via the mail or even via a store. You must reach them however they want to find information and however they want to spend their time. That, in turn, means that marketing is no longer single-channel, but what’s now termed multi-channel marketing. But multi-channel marketing can be confusing, especially if you aren’t sure what your audience wants. There’s a good way to start the conversation, though—ask them. Wherever your customers may come to you, make sure you’re gathering information from them in the form of surveys, signups and the like. What else does cross-channel marketing look like? This graphic helps to explain it. Guest Article: Written on behalf of Salesforce www.salesforce.com To find out more about cross-channel marketing and how it can help you, please email here. You can also visit our e-mail marketing page via this...